Operational intelligence for hospitality teams
At Glimpse, the product problem was not “show more data.” Hospitality teams already had enough disconnected signals: POS data, inventory, video footage, manager notes, alerts, and human review.
The product combined machine learning with human review to detect and flag events, then give teams the evidence they needed to assess them.
The useful product had to connect those signals into decisions a busy restaurant, bar, or nightclub team could actually use. What happened? Is it serious? What evidence supports it? Who needs to act next?
My role
I worked across brand, marketing, customer products, and internal operations tools from 2018 to 2021. My role was to turn operational complexity into clearer interfaces: dashboards, alerts, inventory screens, lead-generation flows, customer portals, and review tools for internal teams.
Customer products
Customer portal flows that connected video review, point-of-sale data, operational signals, alerts, and inventory workflows.
Internal review tools
Dashboards for monitoring, evidence review, administration, quality control, and training workflows used by operations teams.
Market communication
Brand identity, marketing website, landing pages, lead-generation assets, analytics, and product language for hospitality operators.
Product model
The interface needed to respect how hospitality teams work during a shift. Managers do not have time to inspect raw footage or reconcile spreadsheets just to understand whether something needs attention.
The product model became a review workflow:
- collect operational signals from video, transactions, and inventory
- detect or flag events that may matter
- present the evidence in a way a person can review
- keep alerts focused on serious issues
- help the team decide what to do next
Customer and operations tools
I designed product surfaces for teams that needed to understand daily operations, detect issues, and act without digging through raw footage or spreadsheets.
Video and transaction analysis
The customer portal needed to combine video review, POS data, and operational context into a workflow that felt practical, not forensic.
Alerts and notifications
Alerts had to focus attention on serious issues and include enough next-step guidance to avoid overwhelming busy managers.
Inventory workflows
Inventory interfaces helped bars, restaurants, and nightclubs manage stock and connect inventory work back to operational checks.
Human review
Because the product dealt with revenue, inventory, and potential loss, human auditors needed detailed tools to review evidence, confirm issues, and improve the system over time.
Brand and acquisition surfaces
The marketing work was connected to the product. The website had to explain what Glimpse detected, how review workflows worked, and why hospitality teams should trust the insights.
For the logo and brand system, I used clean typography and a red dot as a simple reference to camera-based analysis. The goal was a visual identity that felt operational and trustworthy rather than gimmicky.
I also worked on customer journey mapping, lead capture, campaign pages, resource pages, and analytics so the marketing funnel could be iterated, not just redesigned once.
Designed for the shift
The product connected video, POS data, inventory, human review, and customer alerts. My job was to make that system actionable for people whose real work was running a venue, not operating software.