I help technical teams turn complex systems into products people understand and adopt.

My work sits where strategy, engineering, and customer understanding have to line up. Recent work spans DFINITY, OISY Wallet, Internet Computer governance and network data, AI workflows, and developer-facing products.

Archived projects
What I bring to teams
I clarify the product direction.

I help turn leadership goals, user needs, and business context into a product path the team can act on.

I make the system understandable.

I map flows, states, edge cases, permissions, data, and technical constraints into interfaces people can use.

I keep the product coherent.

I connect UX/UI, design systems, product narrative, marketing, and implementation so the product does not fall apart between strategy, Figma, and production.

Blog